Zebra Technologies • 18th May 2026

Zebra Healthcare Sales Playbook

Developed messaging and campaign assets for a healthcare sales initiative focused on improving workflow efficiency and reducing clinician frustration. Created core messaging (“Fewer Workarounds. More Time for Care”), along with sales playbooks, video scripts, brochures, and supporting materials that simplified complex healthcare workflows and communicated value to decision-makers.

Genesys + Infosys • 19th May 2026

Genesys + Infosys “The 90s Called” Cloud CX Video CampaignGoogle Drive File

Developed concept-driven video advertising copy and campaign messaging for a Genesys + Infosys cloud customer experience initiative focused on contact center modernization and cloud migration. Created the campaign line “The 90s called…they want their call center back” to use humor and nostalgia as a way to position outdated customer service infrastructure against modern cloud-based CX solutions. Developed concise, social-first messaging designed to simplify enterprise technology transformation through approachable, audience-centered storytelling.

Zebra Technologies • 6th October 2021

Zebra Technologies ASC Video Campaign Script

Wrote the video script and strategic messaging for a Zebra Technologies campaign focused on the growing shift of scheduled surgeries into Ambulatory Surgery Centers (ASCs). Developed audience-centered messaging connecting workflow efficiency, communication, clinician experience, and patient care outcomes.

Genesys • 18th May 2026

GeneFLIX & Chill Virtual Partner Conference Campaign

Developed a streaming-platform inspired campaign concept and landing page copy for a virtual Genesys partner conference series. Reframed traditionally structured conference content into a binge-worthy digital event experience using entertainment-driven storytelling, audience engagement tactics, and “GeneFLIX & Chill” campaign positioning designed to increase participation and excitement.

Hillrom • 19th May 2026

Hillrom Thermometry Solutions Healthcare Landing Page

Developed healthcare marketing and landing page copy for a Hillrom thermometry solutions campaign focused on frontline healthcare environments and patient safety. Crafted audience-centered messaging designed to support clinicians by emphasizing reliability, infection prevention, workflow efficiency, and ease of use across hospital and clinical settings. Developed conversion-focused landing page content balancing technical healthcare product information with empathetic, human-centered messaging for healthcare professionals.

Google Drive • 19th May 2026

Genesys + TTEC AI Customer Experience Video Campaign

Developed LinkedIn video advertising and campaign messaging for a Genesys + TTEC enterprise AI customer experience initiative focused on conversational engagement and AI-powered CX transformation. Created concise, audience-focused messaging including the campaign line “Humanize Your Enterprise with AI” to position enterprise technology in a more customer-centered and engaging way across digital communication channels.

Zebra Technologies • 18th May 2026

Zebra Healthcare Channel Partner Campaign Flyer

Created healthcare-focused campaign flyer copy for Zebra Technologies’ channel partner program, translating complex interoperability and workflow solutions into clear, caregiver-centered messaging designed to support sales conversations and strengthen partner engagement.

Genesys + TTEC • 19th May 2026

Genesys + TTEC Omnichannel CX Digital Ad Campaign

Created paid social and digital advertising copy for a Genesys + TTEC enterprise customer experience campaign focused on omnichannel engagement, cloud CX transformation, and personalized customer interactions. Developed concise, audience-focused messaging designed to promote seamless cross-channel experiences and support enterprise demand-generation initiatives.

LinkedIn • 19th May 2026

Genesys + Infosys “Stellar CX” LinkedIn Animated Ad Campaign

Developed animated LinkedIn ad campaign messaging for a Genesys + Infosys enterprise CX initiative focused on customer engagement, brand loyalty, and cloud-based customer experience transformation. Crafted sequential motion-ad copy including “Forget customers — you want raving fans” and “Get them with Stellar CX” to create memorable, high-impact messaging designed for LinkedIn social engagement, enterprise lead generation, and audience-driven brand storytelling.

Genesys + Avtex • 18th May 2026

Avtex + Genesys “Master the Art of Great CX” Event Campaign

Developed experiential event campaign messaging and landing page copy for an Avtex + Genesys virtual CX event focused on customer experience transformation, cloud contact center strategy, and audience engagement. Used coffee and latte-art storytelling themes to create a memorable, interactive campaign experience designed to drive registrations and deepen audience connection.

Genesys + Infosys • 18th May 2026

Infosys + Genesys Cloud CX Resource Hub

Developed messaging for a multi-touch Cloud CX resource hub created for the Infosys + Genesys partnership. Created audience-centered B2B copy promoting cloud migration, AI-powered customer engagement, workforce optimization, omnichannel CX, and contact center modernization through integrated digital content and lead-generation assets.

Verizon + Genesys • 18th May 2026

Verizon + Genesys Customer Experience Thought Leadership Blog

Developed long-form thought leadership blog content for Verizon + Genesys focused on customer experience transformation, omnichannel engagement, cloud contact centers, and customer loyalty strategy. Created audience-centered enterprise messaging designed to position CX as a driver of personalization, empathy, and long-term customer retention.

Verizon + Genesys • 18th May 2026

Genesys + Verizon Conversation & Animated Ad Campaign

Created conversation ad, retargeting, animated video, and LinkedIn ad copy for a Verizon + Genesys enterprise cloud CX campaign. Developed audience-targeted messaging designed to support lead generation, cloud migration awareness, remote workforce security, and customer experience transformation across multiple digital touchpoints.

Verizon + Genesys • 18th May 2026

Verizon + Genesys Cloud CX Landing Page

Developed enterprise landing page messaging for Verizon + Genesys focused on cloud migration, customer experience transformation, and AI-powered CX solutions. Created audience-centered copy designed to simplify complex technology concepts and guide enterprise customers through cloud contact center modernization.

Verizon + Genesys • 18th May 2026

Verizon + Genesys Multi-Touch Email Campaign Series

Developed enterprise B2B email campaign messaging for Verizon + Genesys focused on customer engagement, cloud CX solutions, and partner-driven communication strategies. Created audience-targeted messaging designed to support multi-stage campaign journeys across digital touchpoints.

Zebra Technologies • 18th May 2026

Zebra Workforce Connect Solution Brief

Developed healthcare solution brief messaging for Zebra Workforce Connect, using quote-driven storytelling to capture the real frustrations of nurses and healthcare providers. Created audience-centered copy focused on communication breakdowns, workflow inefficiencies, alarm fatigue, and improving patient care through seamless clinical collaboration.

Zebra Technologies • 18th May 2026

Zebra Caregiver-Centric Messaging Brochure

Created caregiver-centric messaging and brochure content for Zebra Technologies focused on reducing workflow friction and improving communication across healthcare environments. Developed audience-driven copy that translated complex healthcare technology into clear, human-centered benefits for clinicians and healthcare systems.